Will QR codes rescue print? »
By Rob on Sep 13, 2011 in Direct Mail, Integrated Marketing, Mobile marketing and commerce, Print Advertising, QR Codes | 4 Comments
As a multichannel marketer, I have worked with many magazines to secure print advertising as well as printing companies to print brochures, catalogs and direct mail pieces. As the world (including me) moved toward less expensive and more trackable digital media, the last several years have been miserable for a lot of my contacts in [...]
